JNUC 2026 is coming to Kansas City, September 23–25*.
Jamf CEO Beth Tschida sits down with Jen Kaplan to unpack this year's theme, *Power Up, and what's ahead for Apple device management.
In this fireside chat, Beth explains why Kansas City's Power & Light District is the right metaphor for where Jamf is headed, how shadow AI is reshaping the work of Mac admins and CISOs, and gives a preview of one keynote moment: a workflow where the device tells you something is wrong before a frustrated user files a ticket.
What's inside?
What the JNUC 2026 theme "Power Up" means and why Jamf chose it for this year
How Jamf is connecting Apple device management and endpoint security, and layering AI on top
Why shadow AI has become a day-to-day problem for IT and security teams
A preview of a JNUC 2026 keynote workflow: proactive device health before the support ticket
How to govern AI on an Apple fleet
What the Jamf Nation Global Foundation is doing at JNUC 2026,
CHAPTERS:
0:00 Introduction: Jamf CEO Beth Tschida on JNUC 2026
0:26 What Power Up Means and Why Kansas City
1:39 Shadow AI and the Complexity Facing IT and Security Teams
2:21 Keynote Preview: Proactive Devices and Governing AI
3:31 Why Attend JNUC 2026: Community and Giving Back
Join Jamf Nation User Conference! https://reg.jnuc.jamf.com/flow/jamf/j...
#jnuc2026 #jamf #itadmin #mac #devicemanagement #endpointsecurity #aigovernance @Apple
https://www.youtube.com/watch?v=jyADxdiLexM